Every major automaker needs an entry-level model. These vehicles offer a first step into a brand, and they can create loyalty, so buyers return later to buy more expensive offerings.
. There was even an off-road-oriented Trailhawk model with the Selec-Terrain full-time four-wheel-drive system.
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A Third-Gen Compass On The Horizon
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In 2024, Jeep increased the model’s sales by 16 percent over last year. In just the fourth quarter, deliveries were up 11 percent. However, its deliveries lagged behind those of the Wrangler and the Grand Cherokee in the brand’s lineup.
Jeep will offer the new Compass with a variety of powerplants in Europe. Buyers will be able to get e-Hybrid, e-Hybrid plug-in, and fully electric options. Plus, all-wheel drive will be available on some models. In North America, Jeep will assemble the Compass in Brampton, Ontario, Canada, starting in 2026. The exact timing of production beginning in this region isn’t yet clear, though. The most recent reports suggest the automaker is still evaluating the right powertrain options for the market.
This situation means the Canada-built Compass might not offer the same propulsion choices as the version coming to Europe. For example, the reports suggest the fully electric Compass might not come to North America. Stellantis allegedly believes there’s not enough demand in this region to build the EV, whereas the hybrid variants might be available in this area.
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Building The Brand
The current Compass is already finding success. In 2024, Jeep increased the model’s sales by 16 percent over last year. In just the fourth quarter, deliveries were up 11 percent. However, its deliveries lagged behind those of the Wrangler and the Grand Cherokee in the brand’s lineup.
Additional details indicate that the new Compass suggests that the new vehicle is bigger than the outgoing model. The expanded size would provide more room for occupants. There are also reports of improved tech, which makes sense because the compact crossover segment is very competitive. The vehicles have to offer something special to find buyers in this market.
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’s Take
If we are honest, the Compass has never been a class-leading vehicle. The current model is a significant improvement over the first one, and let’s hope the third-generation example is even better. After the European debut, we should have a better idea of the North American version.
Jeep is one of Stellantis’ strongest-selling brands, meaning that any new product is an important addition. The current Compass is nearly a decade old, so it’s time for an upgrade. Let’s see what the company can do.
